Have you seen the horror film called “The Ring”?
It’s terrifying, in the film there’s this old fashioned VHS video tape that’s discovered at a guest house by some teenagers who start watching it.
Essentially the video is cursed and after watching the tape, the viewer receives a phone call which announces that the viewer will die in seven days.
Now I don’t want to spook you, but it’s an interesting concept – you watch a short film and it’s so powerful that you die.
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You’re going to find this task very easy, when you’re finished you will have a powerful video script that virtually guarantees that any potential customer will carry out your command at will.
Now maybe that all sounds a bit hypey and you’re probably right, but look at the competition. I see video after video that I barely watch through to the end, let alone moves me to carry out any action afterwards.
This formula will force your videos to command attention to be relevant to your target audience. So here goes…
The acronym HIPPS-NOA stands for:
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